April 2020

online analytics

Factors that Help Increase Online Conversions for Your Business

Putting your business online is probably one of the best solutions that you can try for your business. Creating social media pages will help increase brand awareness, and building a business website will help increase your chances of attracting more customers. Doing these things will help you tap a wider audience. This means you get […]

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Woman smiling

Blurring the Gender Lines: How Women Are Filling the Roles in Male-dominated Jobs

Back in your grandma’s days, lawyer, firefighter, surgeon, technician, and carpenter jobs were for the Dominant Gender. If you happen to be born as the Other Sex, you would have probably been stuck at home because you’re jobless or allowed to work but paid significantly less than your male counterpart. Luckily, women today have come

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Nurture staff

Knowing When to Bring in the Experts: Hiring a Business Consultant

Companies need skilled people to get the job done. Usually, you would hire them full-time. But there are times when you only need these people for a short period. For example, you might need only them for a quick project. For situations like that, hiring a consultant is a better move rather than getting a

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office computers

Things to Consider When Buying Computers for Your Company

Many small business owners make mistakes when it comes to purchasing equipment such as computers and accessories. Buying technology devices can be intimidating, especially if you don’t have IT experts by your side to help you. You could end up buying devices with specifications higher or lower than what you need. Here are things you

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business-meeting

Business and Pandemic: What COVID-19 Teaches Business Owners

COVID-19 has put a lot of businesses to a standstill. Those that can operate do so at the mercy of unfamiliar technology and a sense of isolation. If you’re one of those employers struggling to stay afloat during this pandemic, you’ve surely had time to reflect on your businesses’ strengths and weaknesses. There’s no telling

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person wireframing a website

Company Website: What Should You Consider for It?

These days, any respectable company needs to have an online presence to establish their credibility and expand their reach to clients and new audiences. However, gone are the days of cookie-cutter templates with pre-made designs that fit any generic brand. In today’s digital landscape, it’s become more important to have a tailored website that sets

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